Monetization via Paid Naming Rights

AKA: Paid Version Names, Symbolic Ownership

Payments to get the rights of naming a version of the open source project (similar to “Android 8 Oreo” or “Ubuntu 18 Bionic Beaver”). Often one-time payments without many recurring options.


Variants & Options:



Characteristics Value Note
Effort to set-up Hours  
Effort to maintain None  
Cost to set-up Medium Maybe cost for generation of NFT
Cost to maintain Low Maybe cost for hosting of NFT
One-time Income Medium Might increase with the “prestige” and competition for naming
Recurring Income Low Maybe through special payments in an DAO contract
Income Predictability Low  
Full income Threshold 100+ Assuming one minor version and many commits
Recipient C  
Additional Work None Maybe maintenance of website that lists versions and names
Visibility Medium Easy to oversee. Eye-catching names might increase reach
Necessity to pay Low Might increase with the “prestige” of the software
Entry Threshold Low Credit card is sufficient
Countervalue V. Name  
Scalability Low Scales with the number of commits and versions
Effort for marketing Medium Customers might find NFT or version name on other platforms
Competitors None  
Software types Big SW Better for famous and widely-known software